Tujibebe — Girl Effect Tanzania

I am HPV.
I can cause
cervical cancer.

HPV vaccination.
Prevention
before exposure.
For girls aged 9–14.

Tujibebe.
Her dreams.
Our mission.
Coordinated by
PRISM Communication.

The girls at the centre of the Tujibebe campaignHPV awareness starts with a conversation.

Loading the supplied 3D HPV capsid illustration.

Every frame.
Thought through.

Every film and TVC.
Carefully scripted. Storyboarded.
Then brought to life.

In everyday places.
In familiar voices.

Tujibebe FM · Information film

Their voices.
Impossible to ignore.

A future on the field.
A future of her own.
A voice for tomorrow.
A future together.
A future without limits.

Wakina Mama

0:00—:—

Chanjo ni nini?

Sikiliza. Chagua. Tuongee.

One message.
Many ways to carry it.

Campaign design
Nilindie kesho yangu — Tujibebe campaign poster
Nilindie kesho yangu
Mlindie kesho yake — Tujibebe campaign poster
Mlindie kesho yake
Namlindia kesho yake — Tujibebe campaign poster
Namlindia kesho yake
Tulindie kesho zetu — Tujibebe campaign poster
Tulindie kesho zetu

Made to
be held.

Information. In your hands.
Inside left page of the campaign brochure
Inside right page of the campaign brochure
Tujibebe brochure cover: Tulindie kesho zetu

Campaign brochure · Original artwork

Family and a health worker supporting a girl in the Tujibebe campaign

Her future.
A shared promise.

Tujibebe · Girl Effect Tanzania · 2024

Film, social content, radio & campaign design.

HPV information · WHO ↗

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